Flick
Rather than telling the reader to buy these things and do these other things to be safe from a societal collapse, the author shines a harsh light on where society went wrong and why, and then offers ideas to encourage readers to make the journey back to right thinking and right living.
Friend, Where society went wrong and why, that would be a very very very long list.
Now where society went in the proper direction and did it the right way would be a much much much shorter list.