I didn't know about the Bundy Ranch until Strat did a Facebook post about it. There's a lot to dislike about social media in general and Facebook in particular, but overall it's a positive. No one would have ever heard about the Bundy Ranch without Facebook, or about the Iranian demonstrations a few years ago without Twitter.
The idea is to think of social media as a force multiplier, and learn how to best use it to our advantage.
